Exhibition poster for Hiroshige: artist of the open road at the British Museum.

Hiroshige: artist of the open road

The British Museum

Design of the exhibition identity, 2025

The exhibition took visitors on a journey of Edo Japan as seen through eyes of Japanese woodblock artist Utagawa Hiroshige.

Exhibition poster in-situ.
On-site advertising.
On-site advertising.
Out-of-home advertising.
Magazine ad.
Google Network Display ad.
Google Network Display ad.
Exhibition website, desktop view.
Exhibtion website, mobile view.
Social media ad.

Roll-out and artworking:
Anna Berzovan and Debbie Drake.